Read Cases in E-commerce PDF Free
Cases in E-commerce
Author:Jeffrey F. Rayport,Bernard J. Jaworski
Published on 2001 by McGraw-Hill/Irwin
Available formats: PDF, ePub, Mobi, Kindle, Audiobook
Book Description :
Overview of e-Commerce framework - Framing the market opportunity - Business models - Customer interface - Marketing communications and branding - Implementation - Valuation - Network infrastructure - Media convergence.- Author -Jeffrey F. Rayport,Bernard J. Jaworski
- Format BOOK | 631 Pages
- Published 2001 by McGraw-Hill/Irwin
- Language en
- CategoryBusiness and Economics
- ISBN10
- ISBN13
This eBook Maturity (Adult Book) status is NOT_MATURE
Book was written in en
Ebook Available formats: PDF, ePub, Mobi, Kindle, Audiobook
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